THE VISION

Empowering 100 Million Athletes and Families to Financial Independence

Bridging Athletics and Financial Literacy for a Brighter Future for Athletes, Families, and Programs.

Inspired to Make a Difference

At GFI Financial Empowerment, we believe every athlete, family, and athletic program deserves the opportunity to thrive. The journey began when we witnessed how financial instability and lack of literacy were holding back athletes and their communities from reaching their full potential.

Realizing the transformative impact of financial education, we were inspired to create tools and strategies that align with athletic values. By empowering athletic organizations with financial literacy, we aim to unlock their potential to expand their missions and make a lasting difference.

Meet the Team

Tavarus Dove

National Vice President

Phone: (757) 218-3142

Abdoul Adjanakrou

Executive Marketing Director

Phone: (309) 532-5778

Chris Nott

Executive Marketing Director

Phone: (559) 676-7669

Eric German

Executive Marketing Director

Phone: (407) 683-1895

Brandon Cole

Executive Marketing Director

Phone: (707) 980-3273

Our Core Values & What Sets Us Apart

Guided by Principles, Driven by Impact

Our unique “7 Stewardship Steps” framework, rooted in both financial expertise and athletic values, sets us apart. Unlike competitors, we combine strategic financial planning with personal alignment, offering solutions tailored to the unique needs of athletes and athletic programs.

We offer no-cost rollovers into Fixed Indexed Annuities (FIAs), providing a secure way to protect and grow retirement savings without market risk. Through partnerships with leading financial institutions and cutting-edge financial tools, we help athletes and programs achieve long-term financial stability.

Beyond financial solutions, our deep commitment to empowering communities fosters trust and long-term relationships, ensuring that financial well-being aligns with a greater purpose.

Strength of Character

Acting with integrity in all we do.

Respect and Loyalty

Fostering deep relationships with athletes, families, and partners.

Transparency

Building trust through open and honest communication.

Growth

Encouraging personal, financial, and athletic development.

Leadership by Example

Setting the standard for stewardship and generosity. These principles guide us in delivering exceptional service and impactful results.

Our Core Values & What Sets Us Apart

Guided by Principles, Driven by Impact

Our unique “7 Stewardship Steps” framework, rooted in both financial expertise and athletic values, sets us apart. Unlike competitors, we combine strategic financial planning with personal alignment, offering solutions tailored to the unique needs of athletes and athletic programs.

We offer no-cost rollovers into Fixed Indexed Annuities (FIAs), providing a secure way to protect and grow retirement savings without market risk. Through partnerships with leading financial institutions and cutting-edge financial tools, we help athletes and programs achieve long-term financial stability.

Beyond financial solutions, our deep commitment to empowering communities fosters trust and long-term relationships, ensuring that financial well-being aligns with a greater purpose.

Strength of Character

Acting with integrity in all we do.

Respect and Loyalty

Fostering deep relationships with athletes, families, and partners.

Transparency

Building trust through open and honest communication.

Growth

Encouraging personal, financial, and athletic development.

Leadership by Example

Setting the standard for stewardship and generosity. These principles guide us in delivering exceptional service and impactful results.

Our Mission

Empowering Generosity and Growth

Our mission is clear: to become the leading inspirational marketing financial company and empower 100 million athletes and families to achieve financial independence. We are dedicated to helping athletes and programs address debt, build reserves, and foster a spirit of generosity. By enabling athletic organizations to expand their outreach, we ensure they can fulfill their missions while enriching the lives of their members and communities.

Contact & Location

GFI Athletic Division
2954 Mallory Circle suite 210,
Kissimmee, Fl 34747

Our mission is to become the leading inspirational marketing financial company, empowering 100 million families to achieve financial independence. This benefits customers by providing tailored solutions that address debt, build financial reserves, foster generosity, and enable athletic programs to expand their outreach and fulfill their missions.

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